Introduction | 介紹
If you are like me a year ago, a 40 years old business owner trying to leverage Instagram and getting very frustated by the little results you are getting, then this course is for you. My personality is not perfect, but there is one thing that defines me is persistence. After trying to get ANY results from Instagram, I tested about every method known to man, analysed all my business owner’s friends Instagram strategy and finally found what works. I have then looked for this information online and realized that it didn’t existed yet. I have now compiled this course, that is meant to be very practical for you.
如果您像一年前的我一樣，是一位 40 歲的企業主，模糊地嘗試利用 Instagram，並對所獲得的小成果感到非常沮喪，那麼這門課程適合您。我的個性並不完美，但有一件事定義了我，那就是堅持。在嘗試從 Instagram 獲得任何結果後，我測試了人類已知的所有方法，分析了我所有企業主的朋友的 Instagram 策略，最終找到了有效的方法。然後我在網上查找了這些信息，發現它還不存在。我現在整理了這門課程，對你來說非常實用。
1 – What exactly is Instagram? | Instagram 到底是什麼？
During humanity’s existence, communication has gone through many important changes, that all have transformed our world. The first was writting, which has started History, and allowed knowledge to be passed to the next generation. It was quite slow, because we wrote on stone and clay tablets, (note that the first things we wrote on these tablets were business transactions !) then we invented printing, which enabled knowledge to spread widely for the first time. We then digitalized information and put a cellphone on every person’s hand. At the same time, picture followed the same process, becoming faster, better and going through digitalization. Instagram is just the next evolution. It connects people faster, and while the value of the information can be decreased (more on that later) it connects people more globally and on a more emotional level. I hope to have inspire you to learn more about this coming revolution, and also to not miss the next one!
在人類存在的過程中，溝通經歷了許多重要的變化，所有這些變化都改變了我們的世界。第一個是書寫，它開啟了歷史，並讓知識傳遞給下一代。它的速度相當慢，因為我們在石板和粘土板上書寫（請注意，我們在這些板上寫的第一件事是商業交易！）然後我們發明了印刷術，這使得知識第一次得以廣泛傳播。然後我們將資訊數位化，並將手機戴在每個人的手上。同時，影像也遵循同樣的過程，變得更快、更好並經歷數位化。 Instagram 只是下一個演變。它更快地將人們聯繫起來，雖然資訊的價值可能會降低（稍後會詳細介紹），但它在全球範圍內、在更情感層面上將人們聯繫得更緊密。我希望能夠激勵您更多地了解這場即將到來的革命，同時也不要錯過下一場革命！